Kathryn Aragon Media is a full-service agency, providing consulting, advanced content marketing, and copywriting services to B2B SaaS companies, training companies, and agencies.
We’re on mission to double traffic and leads for our clients via the ARC MethodTM:
- Creating a content strategy that attracts the attention of your best prospects
- Crafting content that engages and builds relationships with clients
- Designing systems and workflows that make it easy to fill your pipeline and convert
Work with us to refine your messaging and content strategy, so you can stand out as the number-one option in your industry.
Under the direction of founder Kathryn Aragon, our team of writers and marketers create highly effective content that drives real growth.
On this blog, Kathryn shares her ideas on how to do just that. But you may also want her to share them personally, speaking to your audience, or coaching one-on-one, or working with you to drive results for your business.
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Learn Pro Tactics that Work
Kathryn is best known for her work with companies like Crazy Egg and Sales Hacker, building a huge, engaged audience and moving growth up and to the right.
But we’ve worked with businesses of all sizes in a range of industries.
- SaaS
- Information Marketing
- Associations
- Financial Services
- Business Services
- Local Businesses
Our goal for every client is to put them on the map as the go-to provider in their space — through strategic content marketing, funnel development, authority building, and direct response copywriting.
The results are great awareness and trust, more engagement, and sales.
Here’s the impact I made after only 9 months at Sales Hacker:
Before My Start Date (April 2019):
- 6,030 Keywords in top 10 (Ahrefs)
- 131,442 Monthly Active Users (Google Analytics)
- 164k sessions/month (Google Analytics)
- Ad-hoc, unplanned publishing. Executing for opportunistic rankings, not high-level purpose or strategy.
- Contributors not loving the process.
- No series.
- 10,043 Keywords in top 10 (67% increase)
- 149,820 Monthly Active Users (14% increase)
- On pace for 233k Sessions in Jan 20 (42% increase)
- 4 weeks ahead of publishing. More thoughtful selection.
- Contributors love working with us.
- We have tested several series, and found some successful ones.
When I was managing editor for the Crazy Egg blog:
- I doubled traffic and tripled subscriptions in just one year.
- After two years, subscriptions had increased 565% and traffic 173%.
After leading Mirasee’s rebrand from Firepole Marketing and implementing a new content strategy:
- Pageviews increased 190%.
- Pages per session more than doubled, reducing the bounce rate to an almost unheard of 8%.
About Kathryn Aragon
The founder of KAmedia and Solopreneur Life, I’m a content strategist, consultant, coach, and author.
Over the last 15+ years, I’ve written articles, books, courses, advanced guides, and more for my clients. Two projects I’m especially proud of are:
- The Advanced Guide to Content Marketing, with Neil Patel
- The Ultimate Guide to Digital Marketing, with Digital Marketer
My copywriting projects have included everything from web pages to long-form sales pages to multi-channel campaigns and sales collateral.
- One sales insert I wrote increased responses by 6,300%.
- One of my white papers initiated an 11% response rate.
- After developing a marketing campaign for a new product line, I was asked to stop marketing. My campaign generated more leads than the sales team could follow up on.
Read Articles by Kathryn Aragon on:
- Crazy Egg
- Content Marketing Institute
- ConversionScientist
- Unbounce
- CartHook
- KISSmetrics
- Mirasee
- DigitalMarketer
- Search Engine Journal
- Wishpond
- Early to Rise
Let Me Share My Secret Sauce for Authority and Growth with Your Audience
Want to inspire your audience to reach higher and achieve more?
Contact me, today about speaking at your next meeting or event. Or reach out for coaching / consulting.