I offer holistic lifecycle strategies designed to unlock your company’s potential, driving growth, efficiency, and revenue. My growth frameworks and strategies provide:
- Better leads
- More sales
- Higher retention rates
- More expansion revenue
Get the clarity and expertise you need to achieve your goals.
Client Results
I don’t just deliver strategies—I deliver results. Here are a few examples of what my clients have achieved:
- 50% shorter time-to-close and 100% enterprise sales growth at CustomerTRAX
- 200% growth in leads at Crazy Egg
- 42% increase in traffic at Sales Hacker
- 85% increase in traffic and 125% increase in customer conversions at Kajabi
- 217% boost in traffic and sales at Roof Simple
I offer services for every stage of the customer lifecycle. Choose the outcome you need and schedule your free consultation.
Traffic & Leads
Growth Marketing & SEO
My growth marketing and SEO services are designed to attract the right audience and turn them into paying customers. With a focus on both technical SEO and conversion-driven content, I ensure your business sees measurable results.
What you get:
- SEO strategy that ranks and converts
- Content marketing to engage and educate
- Technical SEO audits for long-term growth
ABM Services & Account Surrounds
Connect with high-value accounts and accelerate revenue growth with Account-Based Marketing (ABM) Services and Account Surround strategies. Targeted campaigns engage decision-makers, align sales and marketing efforts, and create personalized campaigns that deliver measurable results.
Key Benefits:
- Increased engagement with high-value accounts
- Shortened sales cycles and improved win rates
- Higher conversion rates and ROI
- Strengthened customer relationships for retention and expansion
- Scalable, data-driven strategies tailored to your goals
Drive meaningful engagement, boost conversions, and achieve sustainable growth with ABM Account Surround campaigns designed to position your business as the top choice for your most valuable accounts.
Positioning & Market Penetration
Product Marketing
Position your product to dominate your market. Successful product marketing is about more than features; it’s about delivering value. I help you articulate that value with a Product Marketing Blueprint that aligns your messaging, sales collateral, and customer journey to maximize conversions.
What you get:
- Go-to-market strategies for new launches
- Product guides and messaging frameworks
- Sales enablement content that educates and converts
Go-to-Market Strategy
Launch with confidence and scale quickly. My Go-to-Market (GTM) strategy is designed to reduce the risk and cost of launching new products while accelerating time to market. From crafting a compelling narrative and identifying your ideal customers to securing early adopters and creating a roadmap for scalable growth, I’ll help you build a strategy that drives maximum impact and revenue from day one.
Key Benefits:
- Strategic campaigns that drive product-market fit and scale
- Efficient, cross-functional efforts that allow you to do more with less
- Bottom-up growth strategy that ensures revenue and customer success as you grow
Let’s create a winning GTM strategy that sets you up for sustainable growth.
Sales Enablement
RACE™ Growth Acceleration for SaaS
Are you tired of pouring resources into marketing efforts that don’t deliver sustainable growth? My RACE™ Growth Acceleration Package is designed to revolutionize your approach to business growth, focusing on what truly matters: Revenue and Customer Experience.
Key Benefits:
- Up to 180% revenue growth
- Boosted sales to new and existing customers
- Up to 50% reduction in time-to-revenue
- Steep increase in customer retention rates
Don’t just grow. Accelerate. Choose the only growth strategy that puts revenue first.
RACE Growth Acceleration for Large Equipment
Struggling to navigate the complexities of the large equipment industry? My RACE Growth Acceleration Package tackles your biggest challenges head-on, from siloed systems to fragmented dealer networks, with a proven strategy that prioritizes revenue and customer success.
Key Benefits:
- Accelerated revenue growth
- Empowered dealer network
- Optimized digital presence
- Enhanced brand value
- Data-driven decision making
Transform your business with the only growth strategy that delivers sustainable revenue growth.
Conversion-Focused Website Optimization
My website optimization services ensure your pages engage users and drive them to take action. Through content-driven improvements and strategic site enhancements, I help turn traffic into leads and sales by focusing on user experience and clear messaging.
What you get:
- User-focused content strategies
- Landing page and site structure optimization
- Messaging improvements for higher conversions
Success & Retention
PULSE™ Customer Success Methodology
Struggling to reduce churn or unlock expansion revenue from your existing customers? The PULSE Customer Success Methodology transforms customer success into a proactive, revenue-driving powerhouse, aligning your teams and strategies to deliver measurable business impact.
Key Benefits:
- Up to 40% reduction in churn
- Increased adoption and retention rates
- Boosted upsell and cross-sell revenue
- Enhanced customer satisfaction and loyalty
- Scalable success strategies tailored to your needs
Proactively engage your customers, align your teams, and drive lasting revenue growth with PULSE — the only customer success framework designed to grow with your business.
Consulting
Accelerated Growth Strategy Session
Get clarity on your next steps for growth with my short-term, high-impact strategy sessions. We’ll diagnose your growth challenges and develop a clear action plan that’s tailored to your specific needs. Whether it’s a comprehensive Growth Roadmap or a Product Marketing Blueprint, you’ll leave with a clear path to success.
What you get:
- 60-90 minute strategic growth session with Kathryn
- Custom Growth Roadmap or Product Marketing Blueprint with your growth plan
Why Choose KA Media?
Expertise in Product-Led Marketing and Revenue Growth: Deep understanding of SaaS and service-based businesses and the unique challenges they face.
Broad Experience: I’ve worked with SaaS, services, and media companies in a variety of industries, of all sizes, and all stages of growth.
Proven Results: Track record of helping my clients improve results at every stage of the funnel: product, traffic, lead generation, sales, adoption, and retention.
Personalized Approach: Custom solutions tailored to meet the specific needs and goals of your business.
Commitment to Excellence: Dedicated to delivering exceptional service and measurable results.
Let’s Work Together
Ready to take your business to the next level? Book a free consultation today, and let’s unlock your company’s potential.
Every Partnership Starts with a Strategy Call
Our partnership should be as unique as your situation. That’s why I adapt my services to your business and objectives.
On our call, we’ll talk about the challenges you’re facing. I’ll provide a clear diagnosis of what’s going on and how we solve that problem. Then, as soon as you give me the green light, we’ll get to work.
Ready to get started?