Advanced Training by
Here’s the problem…
Most content marketers (even the most experienced) can fall into creating content for content’s sake.
There’s a deadline looming, so we pull together a blog post.
A funnel is being developed, so we quickly develop a lead magnet.
It’s a grind, but if we’re going to get results, we have to keep cranking out content.
Or do we?
The Solution Isn’t More Content
More content won’t get you better results.
More traffic, more subscribers, and more sales come from smart content marketing.
And smart is actually very simple.
Here’s the key to better content marketing results…
Adopt an outcome-based approach to content, and create the core pieces you need for real business growth.
That’s it. And when you do this, less really is more.
Introducing Simple Content Marketing
In this course, I give you a simple strategy for creating the high-impact content that can give you real results.
And it’s really simple…
Learn the top 5 business objectives that you can impact with content marketing, and complete 5 content projects to begin impacting these objectives right away.
You’ll learn an outcome-based approach to content.
* The difference between task-based and outcome-based content marketing—and why an outcome-based approach is simpler and more effective
* Ideas for the different types of content that could help you achieve your top objectives—and a tutorial for 5 projects
* Guidelines for implementing and scaling an outcome-based content marketing program
I’ll give you a simple, effective approach to content marketing that works.
Most content marketing plans are task-oriented, focused on high quantities of content. But there’s no time to review results or test new ideas. The solution is optimization principles applied to content marketing.
Simplify Your Content Marketing
If you’ve mastered the basics of content creation but aren’t getting the results you had hoped for…
Of if you’re just tired of creating piece after piece of content…
It’s time for SIMPLE content marketing.
In this course, you’ll learn:
- The top objectives for content marketers
- The types of content that can help you reach that objective
- And complete a project for each objective
Complete with templates, checklists, and sample pieces of content, you’ll be able to create a core piece of content for each objective, and apply these same skills to creating high-quality, valuable content for all your business’s needs.
Get it now and get smart about content marketing.
Simple Content Marketing
Yours for just $197.
Or 2 easy payments of $127
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