Accelerate Growth with Strategic Content Marketing Services
When it comes to marketing and sales, perception is reality. Are you positioning your brand as the only option in your space?
My Narrative SSOT (Single Source of Truth) gives your team a strategic narrative for positioning your product or service as the obvious choice.
- Giving your teams the narrative they need to talk about your offer
- Creating consistent messaging that builds customer trust
- Making it easier to market, sell, and support your customers
Trusted by SaaS, service, and industrial leaders ready for breakthrough growth.
Struggling to position your offer in a crowded marketplace? Let’s talk.
“Kathryn helped us double revenue from existing customers and close more deals in less time. No one else is doing this!”“
Gordon Hilleque, Founder of CustomerTrax and TheResult
Your Next Breakthrough Starts Here
Get my proven content marketing strategies, growth frameworks, marketing insights to generate leads, build authority, and drive revenue:
The Engagement Playbook (ebook)
Capture Attention, Drive More Sales, and Build a Brand People Can’t Ignore (What’s working today!)
The Revenue Iceberg (guide)
Why Most Growth Strategies Fail (And How to Fix Yours for Scalable Revenue)
The Business & Growth Newsletter
Your Weekly Playbook for Growth: articles, trends, news, and more
Get Content Marketing Services that Generate Leads and Sales
Most content marketing programs are built on strategies that no longer work. We’re experiencing a seismic shift in the way we drive awareness, connect with our ideal customer, and persuade them to buy.
Content is still king, but your content strategy needs an upgrade.
✔ It needs to include an AI strategy as well as SEO and GTM.
✔ Your narrative needs to be stronger and more compelling.
✔ You need to educate and engage at every stage of the funnel.
✔ It should fill the pipeline and enable higher-dollar sales, faster
Ready to take your content to the next level?
Kathryn is the total package. Her strategy, conversion, and management skills combine to give solid results.”
Neil patel, Founder of NP Digital, Crazy Egg, and Quick Sprout
Why My Clients Love Working with Me
When growth stalls, it’s vital that you refine your brand narrative and content strategy. You need to position yourself as a leader in your space, a trusted resource, and the right choice.
Smart content can do just that, but you also need marketing strategies that go beyond top-of-funnel content.
That’s why I also provide frameworks and solutions that drive growth at every stage of the customer journey:
- Automations and workflows that improve ROI and time-to-results
- Strategic ideas for aligning marketing, sales, and customer success, so your brand is stickier
- AI adoption and integration, so you can do more with less.
This is not a playbook of outdated tactics. It’s high-level strategic guidance to help you scale in a changing marketplace.
If you’re ready for a new level of clarity and momentum, let’s talk.
When it comes to merging growth knowledge with this elusive ability to coordinate and execute, Kathryn is one of the truly rare breed who can deliver.”
Danny Iny, Founder & CEO of Mirasee
Inspiring Thousands
Kathryn has inspired thousands, speaking at Texas A&M International University — where she was voted the most inspirational speaker — as well as numerous podcasts and events.
Book her for your next event:
- Beginner’s Guide to AI
- Marketing Remix: How to Leverage Organic Strategies for Exponential Growth
- Marketing in the Age of AI
- The Unstoppable Leader: Leading with Resilience and Vision
Regardless of the topic, her aim is to tear down barriers and inspire people to show up more authentically, empathetically, and confidently.
Kathryn Aragon has been an essential part of scaling our revenue-generating programs. She and her team provide exceptional work ahead of deadlines. She’s also been an absolute pleasure to work with.
Marin Perez, Director of content, Bolt
Connect with me!
Here’s where you can find me in social media:
FAQ
Essential questions you need to consider before choosing a content marketing consultant.
What is content marketing?
Content marketing is the art and science of leveraging messaging and media to attract and convert your ideal customers. It includes both on-site and off-site content in a variety of media, including text, audio, and video.
This media (called content) is designed to engage the ideal customer at every stage of the customer journey, from first awareness to purchase and beyond.
Who is content marketing for?
Every business needs strategic content. Even physical businesses need to be findable online, which is why a smart content marketing program include website messaging that tells visitors what you do, for whom, and how it benefits them.
Content marketing is the foundation of a strong marketing program, but it crosses borders, since the narrative that attracts customer needs to align with the narratives used to close sales, onboard new customers, and support customer success.
With that in mind, content “marketing” is a misnomer. Content is key to building trust along the entire customer journey, in marketing, yes, but also in sales and support.
Why hire a content marketing consultant?
Content marketing has a lot of moving parts, more than one person can execute well alone. And today, quality matters more than ever.
Many businesses are letting AI do all of their writing, with devastating results. AI writing looks good on the surface, but it’s generic and stylistically flat. It draws its insights from existing content, which means it looks no different than every other piece of content on the web.
- It doesn’t establish your brand as a thought leader.
- It doesn’t convey your brand’s unique value, voice or personality.
- It doesn’t actually say anything, which wastes your visitor’s time.
A skilled content marketing consultant knows how to leverage AI and human insights. The result?
👉 Higher-value content in less time.
👉 Consistent messaging for a stronger brand narrative
👉 The ability to leverage content for multiple purposes (including GTM and sales)
👉 More visibility: search engines, AI, and social channels
The right content marketing consultant can create your strategy or help your execute your existing strategy. She can also provide a done-for-you or done-with-you solution that works for your unique needs.
What are the benefits of content marketing?
- Better product-market fit.
- Stronger pipeline
- More sales with a shorter time-to-revenue
- Increased customer trust
- Greater customer satisfaction
- Higher ROI on your marketing and sales efforts
Why choose Kathryn Aragon for content marketing services?
Most content marketers offer content creation and distribution, but that’s it. They create that content in a silo, with little thought for how it will work within your greater growth strategies.
They also prioritize speed of deliver over quality. They let AI do the writing, then turn it in without editing or optimization. You’re paying premium dollars for minimum value.
Kathryn brings 20+ years of marketing and content expertise from her work in-house and consulting for fast-growing and Fortune 500 companies, so you get a rare blend of deep insight and strategic thinking that gives you better results and a higher ROI.
Kathryn’s approach combines:
- Proven performance – from tripling subscriber growth to accelerating exits, her content consistently unlocks engagement and revenue growth.
- Psychological insight – grounded in human behavior, marketing strategy, and buying trends, she knows how to craft content that educates, elevates, and drives results.
- Framework-driven execution – Kathryn will tailor her approach to the outcomes you’re looking for, based on what’s working today.
- Trusted quality – Kathryn is a power-user of AI and can leverage its strengths without its drawbacks. You get higher quality content that actually generates real growth.
“My goal is always the same: clarity, momentum, and growth that lasts.” —Kathryn Aragon
What are some of the strategies Kathryn uses to get content marketing results?
Kathryn has a strong background in SEO, AI optimization, copywriting, as well as sales enablement and GTM. She can write short-form content such as social media and blogs and long-form content like ebooks, guides, and white papers.
With experience in content marketing, copywriting, marketing, and growth, she can develop and execute effective strategies that generate growth.
📌 Want to see examples of my frameworks in action? Book a free consultation.
The Blog
Here’s where I explore the topics my content marketing and fractional CMO clients need most: content strategy, business growth, leadership, technology, trends, and insights.
AI for Business Growth: 7 Ways It Can Transform Your Business
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How to Validate Offers Before You Launch Them
Founders are idea people. We love coming up with ideas. What we don’t like is taking the time to validate offers. The common assumption…
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Launching a New Offer: 4 Fatal Mistakes & How to Do It Right
The perfect offer launch is a myth. I’ve launched offers that flopped and some that sold out. The difference? A strong launch requires timing, clarity,…
Continue Reading Launching a New Offer: 4 Fatal Mistakes & How to Do It Right
