Kathryn Aragon
B2B Growth Consultant
You did your homework. Your website is enjoying a steady stream of visitors and your social channels have a decent number of followers. You’ve optimized your online portals using the right strategies …
Continue Reading about 5 Painless Ways to Convert Website Visitors to Customers →
If you cannot pinpoint who you are selling to, you also probably cannot effectively sell to them. The digital age has blessed us with the power of targeted marketing. However, unless you know the …
Continue Reading about Buyer Persona: What It Is & How to Create It →
Video content was a great hit in 2018, and it’s bound to be a mainstay this year too, particularly with emerging technologies like augmented reality bringing new opportunities to the frontier. In …
Continue Reading about Why Your Website Needs Video Content (And 6 Simple Ways to Start) →
Content marketing can be challenging. It is easy to launch a website in any industry and start publishing content. And because it is easy, competition has become fierce — too fierce, if you ask …
Continue Reading about How to Spy on Your Competitors to Improve Your Content Marketing →
An increasing number of businesses are investing their marketing dollars in creating and promoting high-quality content. And with that level of investment, results are important. But to truly …
Continue Reading about Visual Content Marketing: How to Drive Results with Visuals →
Ready to start a blog but not sure how? Fortunately, it’s not as hard as you might think. And to help, I’d like to share an infographic my friends at StartBloggingOnline were kind enough to share …
Continue Reading about How to Start a Blog: a Simple 10-Step Guide (Infographic) →
