Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker SHOW NOTES: Welcome to the Authority Journey Podcast! Achieving your most audacious goals doesn’t happen […]
If It Feels Like Marketing, You’re Doing It Wrong [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker SHOW NOTES: Welcome to the Authority Journey Podcast! Achieving your most audacious goals doesn’t happen […]
Finding Your Inherent Genius [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker SHOW NOTES: Welcome to the Authority Journey Podcast! Finding your genius is what the Authority […]
Getting the Tone of Your Content Right
Marketing success hinges on your ability to get your message in front of your ideal customers. But there’s more to it than pushing it to the platforms where they hang out. They need to see it, resonate with it, and act on it. That’s why the tone of your messaging matters. What is “tone”? When […]
The #1 Best Content Strategy I Recommend to Every Client
My clients almost always come to me because they need one thing. To stand out. They’ve got a great product that solves an immediate problem. But they need help rising above the noise. They need to be at the top of the selection pool and insulated from the competition. If you break it down, competition […]
Why You Need to Write an Authority Book
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker NOTES: The number-one thing you can do to level up your authority: write a book. It’s […]
The 5 Ps of Authority [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker NOTES: To step into your full authority, you need to develop 5 core traits. Here, […]
The Authority Journey: The 5-Step Path to Ultimate Success
Download a PDF of the Authority Journey™ *** If you’re a dreamer, an overcoming, or an achiever at any level, you’ve probably got oversized goals. I know I do. But sometimes it seems as if the path from “where you are” to “where you want to be” is riddled with obstacles. As I say that, […]
What Is Authority? [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker NOTES: What Is Authority? Merriam-Webster: the power to influence or command thought, opinion, or behavior. […]
Benefits of Content Marketing: 5 Reasons to Be All-In on Content
You’ve heard of WIIFM, right? It’s the question everyone asks before committing to anything—a new purchase, a new exercise program, or even adoption of a new marketing tactic. It’s “what’s in it for me?” Everyone talks about how great content marketing is. Today, let’s talk about the benefits of content marketing. To be clear, I’m […]