Kathryn Aragon
B2B Growth Consultant
Search engine optimization (SEO) can work wonders… Your website will climb up search engine rankings in no time. Your site will gain visibility and enjoy direct visitor traffic from people searching …
Continue Reading about 6 SEO Mistakes Killing Your Website Ranking With Google →
A picture is worth 1000 words. It's true in general, but it's particularly true in marketing. And for good reason: visual content is far more appealing than plain text. If you’re not quite …
Continue Reading about Visual Content: 4 Do’s and 4 Don’ts for Peak Results →
Since the dawn of media advertising, consumers have learned to be skeptical of promises made by companies. We've all been disappointed in a buy that didn’t live up to the hype, and we’ve learned to …
Continue Reading about How to Use Customer Reviews for More Effective Content →
Among the many cliched phrases in the online world, “content is king” is one of the most frequently used. But it’s not wrong. Content is paramount to your site’s success—and being original and unique …
Continue Reading about To Be Unique, Or Not To Be Unique? Why Your Content Must Be Original →
Are you focusing more on your content marketing strategy this year? You aren’t alone. According to the Content Marketing Institute, 73 percent of B2C marketers expect to produce more original content …
Continue Reading about 6 Content Marketing Tips for Ecommerce (to Crush the Competition) →
I have a confession to make. Sometimes I find it difficult to tell people I do for a living. And that's because, as common as "content marketer" is within the marketing and tech industry, it's not …
Continue Reading about How to Monetize Your Blog: 5 Actionable Strategies →
