When it comes to social content, most businesses jump right in, assuming they’ll figure it out as they go. And they’re half right. With practice, you get better at anything. But to get the most …
Fearless Content Marketing
Have you noticed? Every now and then, a particular idea takes hold and every content writer in your industry writes about that one topic. Sure, some posts are interesting. Some add to the …
Can Your Subscribers Read Your Emails? (And How to Make Sure They Can)
When you wake up in the morning, what’s the first thing you do? If you’re like 61% of other smartphone users, you check your email. Probably in bed. Right after shutting off your alarm. While …
Continue Reading about Can Your Subscribers Read Your Emails? (And How to Make Sure They Can) →
How to Write Content When You Hate Writing
Don’t like to write? You’re not alone. But you’re also about to face a crisis. Content marketing, which has become THE marketing strategy in our social marketplace, demands a lot of writing. …
Continue Reading about How to Write Content When You Hate Writing →
Words from Copywriting Masters [Infographic]
There's no better way to learn how to write sales letters than to listen to words from copywriting masters. Yes, much of what they say relates to sales letters and physical mail-outs. And yes, we …
Continue Reading about Words from Copywriting Masters [Infographic] →
The Importance of Google+
In the world of SEO, there’s a new tactics that may, at first glance, look more like social media than traditional optimization. That tactic is Google+. For Google, search is a product, and its …
