Content Meets Conversion
How do you make your landing page convert? Sadly, it’s not as easy as it looks. Your landing page has to do more than look pretty. It has to be exactly what your customers want, and it has to lead them where you want them to go. The good news is there’s already been a […]
When you think of digital marketing, the first acronym that likely springs to mind is SEO, right? You’re not alone. The internet is brimming with chatter about search engine optimization, giving you reason enough to focus most of your efforts on this single piece of the digital puzzle. Here’s the cold, hard truth: getting found […]
2017 Update. This post was originally written by Ann Smarty and shared 13 tools for creating visual content. It was time for an update and the post was definitely worth expanding. Now, we share 40+ tools and resources for creating incredible visual content. *** For quality content, nothing beats visuals. They increase pageviews. Content with relevant […]
Between content marketing success stories and Google’s algorithm updates, marketers pretty much agree on the value of high-quality content. What we might not realize is the value of high-quality images on your blog. While this isn’t a new study, my guess is, the results are more true today, not less. I’m talking about a 2011 […]
If you use images on your website or in your marketing—even if they’re free—you need to know how to use them. Copyrights apply. Sometimes royalties do. And knowing how and when to attribute the artwork is important. Last week I shared a post that tells you where to find images for your blog. This week, […]
