Kathryn Aragon
Marketing for SaaS and Services
Among the many cliched phrases in the online world, “content is king” is one of the most frequently used. But it’s not wrong. Content is paramount to your site’s success—and being original and unique …
Continue Reading about To Be Unique, Or Not To Be Unique? Why Your Content Must Be Original →
Why do we create content? Bottom line, it's about being seen in a digital world. Through content, we can share our message and solutions so we can attract and keep our best customers. But what …
Continue Reading about 11 SEO Tips that Can Supercharge Your Traffic in 30 Days →
"You. Can. Do. This." For as long as I can remember, these are the words I mutter under my breath when I'm struggling with something that's hard, slightly out of reach, possibly impossible. Like …
Continue Reading about How I Quit My Job, Went to Bed, and Became a Successful Writer →
Doing content marketing is one thing. Getting results is another. Most businesses doing content marketing are focused mainly on their blog, with perhaps some promotion and guest blogging thrown …
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Content marketing has hit its golden years. According to the 2017 B2B Content Marketing report: Nine out of 10 (89%) B2B businesses have adopted content marketing as a key marketing strategy. …
Continue Reading about 52 Minutes to Turbocharge Your Content Strategy →
Are you focusing more on your content marketing strategy this year? You aren’t alone. According to the Content Marketing Institute, 73 percent of B2C marketers expect to produce more original content …
Continue Reading about 6 Content Marketing Tips for Ecommerce (to Crush the Competition) →
