Kathryn Aragon
Marketing for SaaS and Services
Content marketing isn’t what it used to be. You used to be able to publish short posts on random ideas—almost like a journal. And that not only got you a huge following, it got you traffic and …
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Getting eyeballs on your content is important to every business, no matter what stage of growth you're at. Startups often need to operate without a budget, to get attention and engagement by doing …
Continue Reading about Startup & Grow Episode 5: Getting Eyeballs on Your Message →
In this episode, Luke and I talk about self-confidence, how to know whether an idea is worth pursuing or not, and how failure can actually be an investment in yourself. Gotta love that one! If you …
In this episode, Luke and I talk about ideas. Do you really need a big idea to create a successful business? I ask Luke to share some of his own ideas and why they worked, to support my contention …
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In this episode, Luke and I talk about the mindset of "doing the work" to achieve success. But, of course, there's more to it than that. To "just do it" (as Nike says), you need to deal with your …
Continue Reading about Startup & Grow Episode 2: Success, Failure & Doing the Work [Video Podcast] →
Welcome to the Startup & Grow Podcast, by me (Kathryn Aragon) and Luke Tillman-Young. In Episode 1, we introduce ourselves and talk about fake news: what it is and how it impacts us as …
Continue Reading about Startup & Grow Episode 1: Fake News and Trust [Video Podcast] →
