How do you win the marketing game? Well, to start, you don’t just wing it. Top marketers always have a Game Plan. And while it’s flexible and can change on the fly, for the most part, they stick with …
Tracking Social Across Devices: What’s Best for Your Biz?
As with all marketing efforts, return on investment (ROI) is key. With almost 58 million Americans using social media every single day, there is a huge audience to be tapped in social channels. But …
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The Social Video Starter Guide
To get the best results in today’s online marketing world, your business needs to be effectively utilizing the benefits of video. It gives your marketing that little something extra with the added …
Tweeting Tips: 36 Things You Can Do on Twitter
Scrolling through Facebook the other day, I saw an interesting exchange: Maybe you’re also trying to figure out what Twitter is good for. You know social media is now mainstream among …
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The Hummingbird Has Landed
For years, Google has been the rulebook writer, referee, and judge of search engine optimization. Now they’re at it again with the Hummingbird release, which Google announced September 26. If you’re …
Forget Facebook, Toss Twitter: Promote Your Stuff on These 3 Networks
Social media is the go-to space for promoting digital products or services. But while everyone battles for Facebook and Twitter domination, others go completely ignored. Smaller, tighter communities …
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