Your success as a content marketer depends on more than your writing skill and marketing strategy. It also comes down to the tools you use — apps and resources that save time, give you more functionality, and help you raise the quality of everything you produce. With that as our aim, we’ve chosen some must-have […]
40+ Visual Content Tools & Resources for Engaging Content
Bottom line, nothing engages better than visual content. It increases pageviews. Content with relevant images gets 94% more views than content without relevant images. (Source) It boosts attention. Eye-tracking studies show internet readers pay close attention to information-carrying images. (Source) It increases engagement. Infographics are liked and shared on social media 3 times more than any […]
7 Video Content Types You Need in Your Marketing Mix
I know, I know… We’ve been saying video is THE THING for years now. But as content marketing matures, it definitely needs to be part of your content mix. People don’t read as much as they used to. They’re busy. And video can quickly deliver your message in a personal, engaging way. “Engaging” is the […]
The Social Video Starter Guide
To get the best results in today’s online marketing world, your business needs to be effectively utilizing the benefits of video. It gives your marketing that little something extra with the added benefits of attracting attention and engaging your audience. What are the benefits? Video personalizes the message you intend for viewers to see. Shooting […]
