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How to Add Video to Your Content Mix (Start with These 7 Types)

March 6, 2018 By Kathryn Aragon 8 Comments

I know, I know… We’ve been saying video is THE THING for years now. But as content marketing matures, it definitely needs to be part of your content mix. People don’t read as much as they used to. They’re busy. And video can quickly deliver your message in a personal, engaging way. “Engaging” is the […]

Filed Under: Writing & Content Creation Tagged With: video, video marketing

10 Must-Have Content Marketing Tools for Higher Growth and Conversions

October 23, 2017 By Kathryn Aragon 10 Comments

Believe it or not, your success as a content marketer doesn’t hinge on your writing skill. It’s more about your marketing savvy, your understanding of your target audience and their interests, and how to sell without really selling. It also comes down to the tools you use — apps and resources that save time, give […]

Filed Under: Tools Tagged With: content curation, conversion rate optimization, editing, Email Marketing, graphics, SEO, Social Media, video

How to Make Visuals for Your Marketing (40+ Tools You’ll Love)

March 24, 2017 By Kathryn Aragon 55 Comments

create visual content

2017 Update. This post was originally written by Ann Smarty and shared 13 tools for creating visual content. It was time for an update and the post was definitely worth expanding. Now, we share 40+ tools and resources for creating incredible visual content. *** For quality content, nothing beats visuals. They increase pageviews. Content with relevant […]

Filed Under: Tools Tagged With: Blogging, images, resources, video

The Social Video Starter Guide

April 14, 2014 By Guest Writer Leave a Comment

To get the best results in today’s online marketing world, your business needs to be effectively utilizing the benefits of video. It gives your marketing that little something extra with the added benefits of attracting attention and engaging your audience. What are the benefits? Video personalizes the message you intend for viewers to see. Shooting […]

Filed Under: Content Marketing & Strategy Tagged With: Social Media, video, video marketing

Last updated by Kathryn Aragon on January 21, 2019.

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