I get it. Technical glitches on your website can happen without you knowing it. And if social connections and clients don’t alert you to the problem, it may take days (or months) for you to know …
5 Ways Digital Marketing is Reshaping the Ad Business
Internet video viewers watched 105.4 billion online ads last year, according to The Social Times, surpassing traditional TV audiences. I'm not surprised. People are getting addicted to the on-demand …
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A Message for Content Creators: Release Your Inner Artist
Have I mentioned before how much I love helping creative professionals find their “thing”? Even if you don’t consider yourself a true creative, but “just” a content creator or Web writer, you can …
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Should You Worry About Your High Bounce Rate?
I read an article recently that suggested your worry over high bounce rates is totally unfounded. Well, maybe not unfounded. But certainly not worth fixing. Chris Goward over at WiderFunnel, lifts a …
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How to Write Copy That’s Deliciously Persuasive
Have you ever seen an ad that made your mouth water? Or better yet, sent you to the kitchen to forage for a snack? Those ads probably relied on a proven technique for increasing people’s desire. …
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7 Marketing Lessons Realtors Know—and You Should Too
This year, I’ve been in transition. It started in spring, became fast and furious in summer, and now, as things are coming to a head, fingers are crossed that everything snaps into place and life …
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