In 2011, only a fourth (26%) of marketing professionals reported their felt overwhelmed by social media. Only 9% felt it makes their life easier. Fast-forward to …
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Longform Content: How It Impacts Engagement, SEO & Conversion [Infographic]
The argument for longform content has been around long enough, most content marketers don't question it. The assumption is LONG = GREAT. But is it? If 2,000-word content delivers the results you …
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Precision Marketing: How to Boost Revenue With Relevance
Customers have never had it so good in the sense that they are now being presented with so many choices when it comes to brands and companies that offer unique products and services. On the flip …
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22 Essential Content Marketing Tools to Save Time, Energy
Writing and content creation can be hard. It takes time to generate ideas, write quality blog posts, and edit your work. These content marketing tools can help in every stage of the writing …
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Why Your Website Needs Video Content (And 6 Simple Ways to Start)
Video content was a great hit in 2018, and it’s bound to be a mainstay this year too, particularly with emerging technologies like augmented reality bringing new opportunities to the frontier. In …
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How to Spy on Your Competitors to Improve Your Content Marketing
Content marketing can be challenging. It is easy to launch a website in any industry and start publishing content. And because it is easy, competition has become fierce — too fierce, if you ask …
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