If something is good, more is better, right? Not always. As a marketer and content strategist, I often have to choose between quality and quantity. I always land here: More is better... until it’s …
Overdeliver: A Must-Read for Business & Growth (Book Review)
Reading Overdeliver, I think I grew up a little. Billed as a direct response marketing book, this is actually an operation manual for life, relationships, and business. It pushes the cobwebs …
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The 5 Ps of Authority [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite …
Content: We’re Doing It Wrong [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Tune in with your favorite …
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The Real Value of Content
Content is where most writers and creatives are likely to land in the world of business, but content marketing isn’t really about creativity. Here’s how I see it: In true Aristotelian logic, …
Video Marketing: Stats, Benefits, and Tips
Facebook lives… YouTube videos… vlogs… webinars… Video marketing has transformed the way we do business, allowing us to showcase our products and services at almost zero cost, without hiring a …
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