To get the best results in today’s online marketing world, your business needs to be effectively utilizing the benefits of video. It gives your marketing that little something extra with the added …
Blogging Tips: Where To Publish Your Best Blog Posts
If you have your own blog and do any guest blogging at all, you’ve probably wrestled with this one. You want your own blog to shine, but you also want to get your name out there. So when you write …
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The Best and Worst Headlines for Blog Posts and Other Content
What’s the first thing people see when looking at your blog? The titles of your articles, right? So it goes without saying, your titles are critical to attracting readers and getting your content …
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20 404 Pages You Can Write Home About (& 3 You Shouldn’t)
It happens. A link breaks on an old blog post, and the webmaster is too busy to notice. Or a URL gets typed wrong. Trouble is, people clicking on those links end up… on your 404 page. What’s a …
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The Unexpected Benefit of Blogging for Your Business
At long last, science is proving there's a benefit to blogging: It's good for your health. You bloggers and copywriters may have to schedule time for physical exercise, but your brain is …
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You Should Test That! (A Conversion Book Review)
When you’re new to digital marketing, you generally start by learning the “rules.” But it doesn’t take long to realize that for every rule, there’s an equal and opposite one claiming the same …
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