Kathryn Aragon
B2B Growth Consultant
Have I mentioned before how much I love helping creative professionals find their “thing”? Even if you don’t consider yourself a true creative, but “just” a content creator or Web writer, you can …
Continue Reading about A Message for Content Creators: Release Your Inner Artist →
You know you’re supposed to be timely and relevant in your content marketing. Newsjacking is one way to do this. Writing content that relates to holidays is another. But have you ever thought about …
Continue Reading about How to Leverage Traditions in Your Holiday Marketing →
For years, Google has been the rulebook writer, referee, and judge of search engine optimization. Now they’re at it again with the Hummingbird release, which Google announced September 26. If you’re …
Ever feel like the well has run dry… that you’re completely tapped out of good content ideas… that finding a drop of moisture in dry dirt would be easier than coming up with even one more blog post …
Continue Reading about The Missing Link for Content Marketers: More Input →
If you use images on your website or in your marketing—even if they’re free—you need to know how to use them. Copyrights apply. Sometimes royalties do. And knowing how and when to attribute the …
Continue Reading about How to Use Images on Your Blog [Infographic] →
Social media is the go-to space for promoting digital products or services. But while everyone battles for Facebook and Twitter domination, others go completely ignored. Smaller, tighter communities …
Continue Reading about Forget Facebook, Toss Twitter: Promote Your Stuff on These 3 Networks →
