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Social Content Planning for the New Year

December 17, 2012 By Kathryn Aragon

If you’re a social content marketer, your marketing plan doesn’t end when you schedule your promotions and strategies. You also need an editorial calendar, which serves as your content communication plan. In this post, I tell you how to create a plan that keeps your content on track while still giving you the flexibility to […]

Filed Under: Uncategorized Tagged With: Communication Plan, Idea Generation, marketing campaign, Online Marketing

Annual Planning: How to Keep Your Projects on Track

December 10, 2012 By Kathryn Aragon

Last week, you decided the promotions and strategies you wanted to focus on in your 2013 marketing plan. (If you didn’t do that already, now is a good time. Read Get a Head Start on Next Year’s Marketing Plan now.) Today, we’ll talk about how you can ensure your plans take place, so marketing doesn’t […]

Filed Under: Uncategorized Tagged With: Goals, Idea Generation, marketing campaign, Online Marketing

12 Tips for Successful Marketing Campaigns

November 26, 2012 By Kathryn Aragon

If you run marketing campaigns for your business, you know what a challenge it can be to keep all your projects on target and on schedule. But it’s not something you can just “wing it” on and expect to see results. Here are 12 tips that can help you plan and manage a successful campaign. […]

Filed Under: Uncategorized Tagged With: Communication Plan, Idea Generation, Ideal Prospect, Marketing, marketing campaign, Online Marketing, Strategy

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