Kathryn Aragon
B2B Growth Consultant
Social media is the go-to space for promoting digital products or services. But while everyone battles for Facebook and Twitter domination, others go completely ignored. Smaller, tighter communities …
Continue Reading about Forget Facebook, Toss Twitter: Promote Your Stuff on These 3 Networks →
So you bought into content marketing. You and 90% of all other marketers. Today, simply creating content isn’t enough. You have to provide a unique experience with your content if you want to stand …
Continue Reading about The Forgotten Side of Content Marketing →
If you’ve been resisting social media, it’s time to lay down your objections and start tweeting. A new study by the Internet Advertising Bureau has found that social media marketing gives a 3:1 …
Continue Reading about Triple Your ROI with Social Media Marketing →
Whether you’re a strictly digital business or brick-and-mortar with a digital presence, you’re likely trying to sell online. We talk a lot about the sales funnel and stopping leaks so people make it …
Continue Reading about Taking Customers All the Way to Purchase [Infographic] →
As the managing editor of a big blog, nearly every day, I wake up to guest post pitches. Most are okay. Few are outstanding. So when I received this one, I wanted to share it as a great example of …
Continue Reading about How to Write the Perfect Guest Post Pitch →
Do you know how often your about page is viewed? Usually it’s the most viewed page after your home page. Does your about page turn web visitors into leads? And customers? Let’s have a look at …
Continue Reading about 6 Simple Tips for Winning Customers with an Engaging About Page →
