Kathryn Aragon
B2B Growth Consultant
Are you focusing more on your content marketing strategy this year? You aren’t alone. According to the Content Marketing Institute, 73 percent of B2C marketers expect to produce more original content …
Continue Reading about 6 Content Marketing Tips for Ecommerce (to Crush the Competition) →
Remember when content marketing was new and only a few forward-thinking businesses had a blog. It was like the wild, wild west, everyone doing their own thing because there weren’t very many …
Continue Reading about 7 Smart Tips to Make Content Marketing Fun (Again) →
Learn Grammarly's surprising findings about when you ought to be writing content. One of the best things about running a digital business is that you can do everything yourself. But sometimes, …
Continue Reading about Peak Writing (There Really Is a *Best* Writing Time) →
Content marketing may be “king,” but it’s also a stern taskmaster. First, once you commit, it drives your schedule and not the other way around. With all the work it takes, you'd expect quick …
Continue Reading about Are You Doing Content Marketing Right? (Tips from 11 Pros) →
Stop struggling to find great content ideas. Tap into these 7 sources. Content marketing isn’t what it used to be. You used to be able to publish short posts on random ideas—almost like a …
Continue Reading about 7 Easy Ways to Find Unique, Fascinating Content Ideas (Video) →
Have you ever been asked what your company does only to find yourself at a loss for words? “Uh, well, you see…” You stumble, feel around, but come up dry. Which is weird, because you do good …
Continue Reading about How to Craft a Value Proposition that Makes People Love You →
