Customer churn costs you directly and indirectly, now and in the future. That’s why it’s your number one priority for driving growth. In this article, we’ll explore the true cost of churned …
Marketing: Then & Now (Infographic)
Modern marketing is evolving at an exponential rate. And with every evolution, it becomes more distinct from old-school marketing, both digital and traditional. Marketing used to be all about …
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28 Social Media Best Practices for Growth & Engagement
For building awareness and sharing your message, nothing beats social media marketing. It’s a powerful way to connect with your audience, expand your network, and keep your brand top of …
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Good SEO: The Milk and Cookies of Marketing Tactics
I couldn’t help but laugh… Thinking about the SEO package I was creating for a new client, I was visualizing milk and cookies. If that seems like a weird association, you’re not wrong. But it …
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Marketing in a Recession or Down Economy: What, Why & How
When the economy is down, as it’s been in the past few years, we tend to see more layoffs and budget cuts. But history has shown that many recession-proof actions will do more harm than …
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Social Media Analytics: How to Track Social Content Performance
As a social media marketer, wouldn’t it be nice to have a crystal ball to predict what content will go viral? Fortunately, you don’t need to be gifted with clairvoyance to know what content …
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