There’s no disputing the value of a business blog. The challenge is keeping it up and keeping the quality high. To help, I’ve compiled a list of 33 blog post ideas that are relatively easy to develop. They’ll give you a headstart on be high-value, high-quality content without having to spend a lot of time […]
Top Email Services for Start-ups and SMBs (Compared)
To grow your business, nothing beats email marketing. It will help you drive leads, nurture relationships, and build powerful automations. But for that to happen, you need email services that are simple to use, with advanced features you can tap into as you grow. After trying and testing most top-named email service providers, these are […]
If It Feels Like Marketing, You’re Doing It Wrong [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker SHOW NOTES: Welcome to the Authority Journey Podcast! Achieving your most audacious goals doesn’t happen […]
How to Format an Article & Make It Easy to Upload
Whether you write for your own blog or submit articles as guest posts, formatting an article in advance saves tons of time. Here’s how to format an article the right. In today’s video, I show you how to format an article in advance, so writing, editing, and uploading it to the blog are quick and easy. […]
Finding Your Inherent Genius [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker SHOW NOTES: Welcome to the Authority Journey Podcast! Finding your genius is what the Authority […]
How to End a Blog Post: 5 Classic Closings That Get Results
One of the biggest challenges in content marketing is how to end a blog post. Typically, you see one of three tendencies: Forgetting the close altogether Awkwardly restating the main point Turning the article into a sales page and making an overt sales pitch Clearly, content writers aren’t sure of how to draw things to […]
How to Write a Good Article (7-Step Content Writing Process)
When every brand has a blog, simply creating content isn’t enough. You need to know how to write a good article. And you need to make sure it captures the attention of your target audience. In this article, I’m going to show you how to write a good article every time you sit down to […]
Content Planning: 6 Steps that Simplify Your Content Creation
Content planning is a lot like exercise… It isn’t always fun, but you gotta do it if you want your content to perform. Fortunately, content planning can be done quickly and effectively, using a 6-step process that integrates your promotions, campaigns, and content. This takes a lot of the guesswork out of content creation. Because […]
Chaos, Uncertainty and Growth [Podcast]
Achieving your most audacious goals doesn’t happen by accident. Explore the Authority Journey and what it takes to influence, lead, and succeed. Or tune in with your favorite player: iTunes Spotify Google Podcasts Acast Stitcher TuneIn Pocket Casts Deezer Breaker SHOW NOTES: When chaos comes into your life, how do you respond? Welcome to the […]
Sales Content: Why You Need It, and How to Prioritize It
Let’s talk about sales content. Why? Because for too long, it’s been the last thing we think about when we say “content marketing.” For years, content meant the blog. Then we realized content could also be books, presentations, podcasts, and videos. Even now, we see it as a lever for attention, authority, and traffic. We’re […]
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