Content Meets Conversion
We all know visual content performs better than text alone. And we depend on a range of tools to create quality visuals for our content. But sometimes, one tool rises to the top of the list because it’s easy to use, helps you create lots of great looking graphics, and does so for a reasonable […]
The e-learning market is exploding as consumers happily lay down cash to get problems solved and upgrade their skills. Which means there’s a tremendous potential for your own online courses to make an impact, build authority, and generate revenue. But with every opportunity comes challenges, and in course creation, there are three biggies that can […]
The days of handing out flyers and placing advertisements in the local newspaper are long gone. The new marketing landscape is much more complex and varied than it was in the past, which means more options for growth hacking than ever before. With all this taken into account, it can be hard for small businesses […]
We live in a world of people with short attention spans. From the time a visitor lands on your website, you have just 7 seconds to capture their attention. That doesn’t leave you with a lot of options, so you’re going to need to make a good first impression. And your web design is key. […]
It’s almost a contradiction in terms, isn’t it? Relationship and marketing are fueled by different objectives: marketing with driving sales now and relationship marketing with the long-term. So how is it we’re obsessed with using marketing to drive relationships now with our followers and customers? Though they may seem opposites, when combined in relationship marketing, you […]
Content creation is only half the game. Unless you actively distribute your content, it won’t generate views or shares. Which is probably why influencer marketing has become today’s go-to strategy. If you’re able to convince influencers to share your content, there’s a good chance you’ll get the results you need. According to Linquia: 86% of […]
Google’s ranking signals may change every year, but they still matter. They determine who shows up in search and where they rank. That’s why smart brands hire professional SEOs and SEO content writers who can deliver organic search traffic from the people most likely to buy from them. Which brings us back to all those […]
How do you help your business grow? By increasing awareness of it. When customers know about your business, they are more inclined to shop there — especially if others they know have had a great experience with you. There are several ways to raise awareness of your company, such as through word of mouth recommendations […]
Source How do you know how much to spend on a marketing campaign? Setting a budget for Facebook ads is one of the trickiest steps for creating a successful ad campaign — you essentially have to predict the future today. How much money do you need to create the advertisement in the first place? How […]
Source: Pexels Optimizing your content for web searches might seem like an uphill struggle at times, but that doesn’t need to be the case. Keep reading to learn about 7 tools that will have you writing dazzling copy that hits the first page in no time… and 3 brands that will help you step up your […]
