Kathryn Aragon
Marketing for SaaS and Services
Success in marketing depends on one thing: delivering an irresistible offer to the people who are most likely to respond. Sounds simple, right? Nothing could be further from the truth. Because …
Continue Reading about Do You Make These 4 Marketing Mistakes? →
When it comes to building your business, having a great product or solution isn't enough. You need customers. Watch this video to learn more... …
We come to the end of "Love Your Customer" month. Each week we've covered things you can do to build your business by putting your customers first. Today, we wrap up with a focus on long-term …
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This month, we're exploring ways to love your customer. We've already discussed two methods, honest respect and extreme value. Today we talk about the importance of customer service. The …
Continue Reading about How to Build Trust and Wow Your Customers: The Easy Way →
This month we're talking about ways you can win your customer's heart — and build your business at the same time. Last week's article was about respecting your customers. If you missed it, you can …
Want to grow your business? Make February your unofficial "Love Your Customer" month. To that end, this month I'll be writing about four things you can and should do to win your customer's heart. The …
Continue Reading about Customer Satisfaction: Without Them, You’re Out of Business →
