Kathryn Aragon
B2B Growth Consultant
More than three-fourths of small businesses say they do at least 25% of their marketing on social media. And 7 out of 10 say social media has been somewhat or very effective. (Buffer) Even so, many …
Continue Reading about 3 Tips for Marketing on Social Media (the Right Way) →
To grow your business, nothing beats email marketing. It will help you drive leads, nurture relationships, and build powerful automations. But for that to happen, you need email services that …
Continue Reading about Top Email Services for Start-ups and SMBs (Compared) →
In 2011, only a fourth (26%) of marketing professionals reported their felt overwhelmed by social media. Only 9% felt it makes their life easier. Fast-forward to …
Continue Reading about Social Media Overload? 3 Tips to Regain Control →
The argument for longform content has been around long enough, most content marketers don't question it. The assumption is LONG = GREAT. But is it? If 2,000-word content delivers the results you …
Continue Reading about Longform Content: How It Impacts Engagement, SEO & Conversion [Infographic] →
If you want better results on your website (and let’s fact it, who doesn’t?), at some point you’re going to have to face the facts: “Conversion is first and foremost about measuring results.” When …
Continue Reading about Book Review: Your Customer Creation Equation →
Unless you live under a rock, you heard about bombs at the Boston Marathon and the explosion in West, Texas, last week. My thoughts and prayers continue to go out to the people of Boston and …
Continue Reading about Social Media in the Wake of a Tragedy →
