Kathryn Aragon
B2B Growth Consultant
These days, it seems that no business can succeed without a website. But let's be honest: Having no website may be better than having a bad one. You heard me right: A website that doesn't attact …
Continue Reading about Does Your Website Drive Traffic — Away? →
The trouble with marketing is that, in order to talk about any individual strategy, you have to extract it from the overall marketing plan and talk about it as if it’s the only strategy that …
If you want to improve your website’s rank on Google… develop guru status in your area of expertise… build a web presence that keeps people coming back for more… turn visitors into customers and …
Continue Reading about Get Rich Slow: a Long-Term Marketing Strategy →
From the folks at Copyblogger comes this helpful graphic: Like this infographic? Get more content marketing tips from Copyblogger. The truth is, there's no way to become a writer by simply …
Google’s new Penguin updates hit many content marketers hard. But future updates shouldn’t be a worry if you stop focusing about old-style SEO. The bottom line in search engine optimization is …
Continue Reading about What Matters Most In Content Marketing →
It’s been a little more than a month since Google released the newest algorithm change, dubbed Penguin. (Gotta say, it’s a mystery to me where they get these update names!) Already, a little more …
Continue Reading about Google, Penguin and Panda: The New Face of SEO →
